Quayle’s Brewery
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The ask:
First time build for a new farm-to-glass brewery nestled in the hills of Oro-Medonte, Ontario between lower Georgian Bay and Lake Simcoe.
Priority: Clearly present the experience of a true farm-to-glass brewing experience and event space.
- Present a newly formed brand and extrapolate across all touch points, from website through email signatures, to email marketing
- Pivot abruptly to a curbside pickup solution in the face of Covid 19 at the intended facility opening
- Expand e-commerce offering to include shipping of beer in Ontario, as well as branded merchandise
- Be scalable and versatile as the business navigated the pandemic to a public opening and live events
- Be highly visible to search
- Be easy to navigate and update
The Solution:
- Built a WordPress website using a platform that allows for complex layouts while remaining easy to update
- Leverage existing brand elements and provided photography throughout the site and collateral marketing
- Provided a complex e-commerce solution complete with integrated pickup and shipping options
- Provided a location finder for retailers and LCBO locations stocking products
- Provide ongoing content management services
- Ongoing maintenance, hosting, and support